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Marie Leslie

Zoom Discussion: April 23, 2026: “The Power of Free – Grow Your Audience with Lead Magnets”

April 14, 2026 By Marie Leslie Leave a Comment

Casey Cline portrait

with Casey Cline

Thursday, April 23, 2026, 12 pm (Noon) Mountain Daylight time

Register Here

The Power of Free – Grow Your Audience with Lead Magnets

What to create, why it works, and how to deliver it with BookFunnel

You’re creating incredible work, but how do you turn casual interest into a lasting audience?

Whether you’re an author, artist, composer, or any other kind of creative, this practical session will teach you the what, why, and how of using free lead magnets like sample chapters, bonus scenes, sheet music, song files, art print files, etc. to grow your creative following.

Discover possible lead magnets for your creative field, why they are one of the most powerful tools for attracting your ideal audience, and how to seamlessly and professionally deliver your content using BookFunnel.

By the end, you’ll have the know-how to create and distribute an irresistible lead magnet that builds meaningful, lasting connections with your audience.

Bio:

Casey Cline collects hobbies and pursuits as quickly as she reads books. She likes to believe her degrees and licenses in business, law, and real estate aren’t entirely incongruous with writing historical stories about the ultimate adventure in life—love. Casey lives in Nebraska with her husband, two daughters, and three cats. She currently serves as LDSPMA’s Vice-President.

Join LDSPMA and Casey Cline for this informative discussion.

Register Here

Links: Casey Cline’s website: https://caseycline.com/

Filed Under: Monthly Zoom Discussion, Uncategorized Tagged With: author business, book marketing, business tips

February 12, 2026: “Self-publishing. Plus the editing process, interior, and cover design. Including all the aspects of self-publishing.”

January 24, 2026 By Marie Leslie

portrait of Debbie Rasmussen

With Debbie Rasmussen

Thursday, February 12, 7 pm Mountain Standard Time

View the Recording

In this class we will cover the steps of writing and publishing a book. This discussion will include not only different ways to accomplish the writing process, but also what do once the manuscript is completed and authors find themselves in the what now? place. Debbie will touch on marketing but that is not her main focus; that crucial step comes once the book is published.
We will discuss IngramSpark, KDP, and other platforms just for their information. Our presenter’s preference is Ingram, however, recently, in order to get Amazon reports you need to upload print books to KDP – this has not been an issue in the past.

Bio: Debbie started writing in the seventh grade when she was twelve years old. She continued to write while raising her six kids, running a forty-four-year dance career, and various callings as a member of The Church of Jesus of Latter-day Saints. She wrote whenever she could grab snippets of time, and when she published her first book in 2014, had fifteen nearly completed novels in her filing cabinet. (Old school, I know.)

To date she has self-published eight books, and two as Ghostwriter she did not publish herself. She has a busy life which includes her grown children and spouses, her favorite seventeen grandkids ranging in age from eleven to thirty-two, and many wonderful friends. Writing, Content Editing, Ghostwriting, and teaching Self-Publishing is her full-time career.

In 2019, at the suggestion of Richard Paul Evans, Debbie updated her covers and the interior design of her Mystic Trilogy books; she did exactly as he outlined and launched them at Salt Lake City’s FanX that same year, kicking her sales into high gear. Richard later invited her to run the Facebook group for Author Ready, a new company he was launching. Within a year she was brought on to do Content Editing as an independent contractor. She started a Tuesday night Online Authors Group zoom call that has been running consistently for nearly five years.

In the process of doing Content Editing for dozens of authors, Debbie found that most needed help in the self-publishing area as well. So, she spent hours studying the ins and outs of self-publishing and outlined a seamless step by step process. She didn’t create anything – the steps were there. She simply streamlined them so it doesn’t seem so intimidating or convoluted.

Debbie is constantly researching self-publishing to find best practices that will benefit not only herself, but also the authors she works with.

Links:

Website: www.authordebbieihlerrasmussen.com

Filed Under: Monthly Zoom Discussion

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