with Casey Cline
Thursday, April 23, 2026, 12 pm (Noon) Mountain Daylight time
The Power of Free – Grow Your Audience with Lead Magnets
What to create, why it works, and how to deliver it with BookFunnel
You’re creating incredible work, but how do you turn casual interest into a lasting audience?
Whether you’re an author, artist, composer, or any other kind of creative, this practical session will teach you the what, why, and how of using free lead magnets like sample chapters, bonus scenes, sheet music, song files, art print files, etc. to grow your creative following.
Discover possible lead magnets for your creative field, why they are one of the most powerful tools for attracting your ideal audience, and how to seamlessly and professionally deliver your content using BookFunnel.
By the end, you’ll have the know-how to create and distribute an irresistible lead magnet that builds meaningful, lasting connections with your audience.
Bio:
Casey Cline collects hobbies and pursuits as quickly as she reads books. She likes to believe her degrees and licenses in business, law, and real estate aren’t entirely incongruous with writing historical stories about the ultimate adventure in life—love. Casey lives in Nebraska with her husband, two daughters, and three cats. She currently serves as LDSPMA’s Vice-President.
Join LDSPMA and Casey Cline for this informative discussion.
View Casey’s Slides: https://canva.link/jvth0vphzza84w3
View the Bookfunnel Webinars on YouTube: https://www.youtube.com/playlist?list=PLMgkKFCbvgvJ-sqcsaW2XmNuEi-kRGqiT
Bookfunnel’s blog post about including new media: https://blog.bookfunnel.com/2026/more-than-books-introducing-multimedia-uploads/
Links: Casey Cline’s website: https://caseycline.com/
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