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Member Spotlight: Elizabeth Hubbard!

August 7, 2021 By Trina Boice Leave a Comment

What are some names of the books or other media you have created?

  • Fight On! World War II and Cold War Experiences of Lt. Commander John R. “Jack” Hubbard USNR
  • The Search Never Ends: Musings of John R. “Jack” Hubbard
  • Adventures With A Historian: The Life and Times of John R. “Jack” Hubbard

What inspired you to become a creator of media?

It was an accident. I spent many years proofreading books my father wrote. In 2011, in an effort to maintain my sanity while recovering from major surgery, I worked side by side with my dad as he put his brother’s memoirs, letters, and notes into a manuscript for publication. I began by fact-checking everything I could because I quickly realized that my uncle’s story was as much a global history lesson as it was his personal story. I conducted extensive research to answer questions that arose during the compilation of the manuscript, then incorporated my findings into the book.

What has been the highlight of your career so far?

The highlight has been the encouragement and assistance received from David McCullough, Congressman Michael Burgess, and the University of Southern California.

What was the best advice you’ve ever been given in your creative journey?

It is better to push back a release date than not verify that your facts are accurate, your grammar is correct, and your typos have been eliminated. Don’t be afraid to include photos, illustrations, maps, etc. if they add interest and/or understanding to the story but don’t use them just to fill up space.

What advice do you have for someone just starting out in your field?

If you are writing nonfiction, make sure you document all sources and give credit where credit is due. Don’t be afraid to make cold calls to obtain more information and understanding.

What keeps you inspired in your daily creative work?

I’m inspired by looking at the mountain of source materials in cardboard boxes that sits in my office. To me, it’s too valuable to throw into the dumpster.

What would you like others to know about you or your creative process?

I was surprised at the reaction of immediate and extended family members. Deep feelings ranging from anger and resentment to awe and wonder arose from the four corners of the world. As a result, we took out certain sections, deleted some names, and re-worded embarrassing or compromising sections to protect the innocent without compromising the integrity of the story.

In what ways do you feel you have been able to be a voice for good in your creative pursuits?

We were able to make the Amazon Best Sellers list without using profanity to tell war and espionage stories.

If you want your spotlight to link to your website or any of your social media platforms, include the URLs here.

http://www.punaluudata.com

Filed Under: Member Spotlight Tagged With: Amazon, Amazon Best Sellers, Author, book, Cold War, Congressman Michael Burgess, David McCullough, Elizabeth Hubbard, Fight On, Historian, Latter-day Saint, Latter-day Saint Publishing and Media Association, LDS, LDS author, LDS writers, LDSPMA, nonfiction, University of Southern California, USNR, war memoirs, World War II

Member Spotlight: Heidi Tucker!

May 29, 2021 By Trina Boice Leave a Comment

Heidi Tucker lives in Cave Creek, Arizona.

What are some names of the books or other media you have created?

3 award-winning nonfiction inspirational books: The Secret Keepers, Servie’s Song, and Finding Hope in the Journey

What inspired you to become a creator of media?

I had a dream and saw my hands holding a book and knew it was mine. A voice told me to write the book. I knew it was a calling from Heavenly Father, so I summoned all the courage and faith I could and wrote Finding Hope in the Journey. I believe the other two books are callings as well. These two individuals, whose true stories I wrote, came directly into my path. I knew I was called to write their stories. I think of this journey as a mission to bring light and hope to the world.

What has been the highlight of your career so far?

Winning “Best Inspirational” and “Book of the Year” awards for my books is such an honor. But the true highlights come when readers contact me to tell me how my books have changed their lives. That’s why I continue to write.

What was the best advice you’ve ever been given in your creative journey?

A copy editor is worth every cent. I can submit my best manuscript, but after a good copy editor’s review and input, it’s even better.

What advice do you have for someone just starting out in your field?

You’re going to hear the word NO over and over again. Push through all the negativity or find another door. Writing and actually completing a book takes grit. Focus on your passion for the project and don’t let the world tear you down.

What keeps you inspired in your daily creative work?

Whether I’m filming for my YouTube channel, posting on social media, speaking at a conference, or writing a new book, the mission is the same: to bring light and hope to the world. My work is viewed by both members of our church and those of other religions. It is my way of serving as a missionary. What inspires me to keep going is the feedback from individuals. Their emails and comments remind me why I’m doing this and it propels me forward to the next project.

What would you like others to know about you or your creative process?

I call it my writing cave. I have to dedicate a period of time each day to solely focus on my project. I silence all emails and phone calls and listen to inspirational music while I write my books. I’m most creative in the morning or late at night, so I schedule writing during those times if possible. I kick-off every writing session with a prayer of gratitude for my gift of writing and to “feel” the story enough that my words will inspire others.

In what ways do you feel you have been able to be a voice for good in your creative pursuits?

I believe every story not only teaches a gospel principle but can make the reader FEEL it. I’m drawn to true stories about people who have risen up from the ashes from really difficult struggles and tragedy. Their relentless perseverance and ability to cling to faith motivates all of us to move forward in our own lives. We can ALL do hard things and reading someone else’s story inspires us to stand up and take another step. Their stories become ours—the details are just different.

If you want your spotlight to link to your website or any of your social media platforms, include the URLs here.

Website: https://www.thepickledsunflower.com
YouTube Channel: https://www.youtube.com/channel/UC9iNhtoorcGrOSvBn6iJ2jg
Facebook: https://www.facebook.com/heidi.tucker.10

Filed Under: Member Spotlight Tagged With: Arizona, Author, Best Inspirational Book, book, book awards, Book of the Year award, Latter-day Saint, LDS, LDSPMA Member Spotlight, Mormon, nonfiction writer, Servie's Song, The Pickled Sunflower Youtube channel, The Secret Keepers

7 Ways To Help Readers Discover Your Books

May 12, 2021 By LDSPMA 1 Comment

By Karlene Browning

When you publish your first book, you aren’t just putting a story out there. You are launching a brand and an identity that will travel with you over the course of your writing career. If you do it right, it will help lead readers to you in a natural and organic fashion. If you do it wrong, it will confuse readers and they will get lost on their way to finding you.

While each of these tips has its own set of pros and cons, whys and wherefores, rules, and reasons to break the rules, this tip list will help your readers find YOU when they’re looking for a good book to read.

1. Pick your name

As your brand, your name needs to be unique enough to differentiate you from other authors with similar names. Do a Google search. If you happen to share a name with another author or a famous person, consider adding an initial, using a middle name, or using a less common pen name.

When a reader finds an author they like, they will Google the name on the cover of the book. You want them to find you online wherever you are. Whether you’re Jane Doe, Jane S. Doe, or Jane Smith Doe, that is your brand and you need to use it on every book cover and on all your online author accounts.

2. Claim your name

Before your name is set in stone, make sure you can get it as a .com, a Google ID and gmail address, and on the social media platforms you prefer. You want identifiable and consistent name branding across as many platforms as possible.

Here again, Google is your friend. If the .com is taken, adjust your name until you find a variation that you’re comfortable with, then grab the URL and social media account names as fast as you can. Even if you aren’t quite ready to publish, get them NOW!

3. Avoid too many pen names

There are several valid and legitimate reasons for having multiple pen names. Just know that for each name, you start all over from scratch to build a brand and platform. You’ll need a website, social media accounts, and emails for each one. Is it worth it?

In most cases, differentiating genres is not a good reason to create a new pen name. Readers usually find you through the genre they like best. If they like you, they will give your other genres a try. A good website will let them know what to expect in each genre.

The only time it truly serves you to use a second (or third) name is if one area of writing would offend established readers or damage your reputation. For example, if you write both Middle Grade and soft porn, use a pen name. Or if you write academic papers on quantum physics and Regency Romance, use a pen name or your academic peers will snicker behind your back.

4. Get a website

You need an online presence with a permanent URL and an easily searchable website or blog. (Facebook and Twitter are add-ons, not adequate author sites.) Unless you know you are only going to write one book, your URL should be your name (see tips 1 & 2), not your book title. Not only will a website help people find you, but it gives them something to link to when they want to share your books with their friends.

While you can start with a free site, I recommend a hosted domain as soon as possible. Free sites can change policies or close down at any time. At the very least, point that URL from tip #2 to your free blog, and use that URL on business cards and book bios.

5. Post your books on your site

You would think this is one of those “duh” statements, but you would be surprised at how many author sites and blogs I go to that have absolutely no mention of their books. At all.

Somewhere on your site, you need a tab or button that says BOOKS. A simple list of each book and/or series in suggested reading order is the minimum. Ideally, each book would have its own page with a large cover image, title, release date, publisher, ISBN #, genre category, description, and links to where the books can be purchased. Keep this information current!

6. You need an About Page

Readers want to know who you are, not just what you write. A good website always has an About page with a photo, a short professional bio that bloggers and news media can use, and perhaps a longer bio just for fun. It also needs to include links to all of your active social media sites and a way to contact you.

Your photo should be a nice image that will clearly identify you everywhere. Use this same image on your Amazon, GoodReads, Facebook, Twitter, and all profiles where you are acting as your author identity. Even if you’re camera shy, you can come up with something.

This isn’t to say you can’t change it up sometimes or use more casual photos on social media. The goal is to have your readers recognize you, no matter where they find you.

7. Email

You MUST have a way for people to contact you. I can’t tell you how many times I’ve tried to reach an author for an interview, presentation, or tell them they’ve won an award, only to discover there is no way to contact them.

As to the email address itself, no self-respecting author would use [email protected]. If at all possible, it should be your name as it appears on your books, [email protected].

These seven simple tips will make it easier for readers, new and old, to find your newest releases.

Karlene Browning is a publisher, editor, typesetter, and book designer at www.Inksplasher.com

Filed Under: Articles, Marketing, Professional Skills, Publishing Tagged With: authors, book, book marketing, Karlene Browning, Latter-day Saint Publishing and Media Association, LDS, LDSPMA, social media tips, writers

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