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Empowering Latter-day Saints to spread light and truth by connecting them at the intersection of faith, creativity, and professional skill

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2018 Conference Schedule

Check-in begins at 8:15 a.m. each morning.

Friday, November 2

Time Room # Speaker Focus Presentation
9:00–10:00 a.m. Auditorium David Archuleta; interviewed by Kristen Reber
Platinum-selling singer-songwriter, actor, and author; LDSPMA operations manager and author
Opening Session A Conversation with David Archuleta: Remaining Vibrant, Relevant, Strong, and True to Yourself in Your Career
10:10–11:00 a.m. 2295 Laurel Christensen Day
Vice president of product at Deseret Book Company
Publishing The Creative Piece You Can’t Ignore: How to Write, Pitch, and Sell What Readers Care About
10:10–11:00 a.m. 2285 James Beers
Author and archaeologist
Marketing The Principles and Practices for Getting Your Book into the Hands of Readers
10:10–11:00 a.m. 2265 Barry Rellaford
President of the Strength of 10 and LDSPMA director of chapters and divisions
Editing, Design, and Production Building Strong Networks Quickly
10:10–11:00 a.m. 2267 Carol Lynch Williams
Director of WIFYR Conference, BYU adjunct faculty member, and author
Fiction and Nonfiction Writing The Power of Emotional Words
10:10–11:00 a.m. Auditorium Kels Goodman
Director and owner of the LDS Film Festival
Media and Broadcasting LDS Film Festival: Trends and Innovations
11:10 a.m.–12:00 p.m. 2295 Carri Jenkins
BYU assistant to the president for university communications
Publishing Shining a Light in the Darkness: Keys to Uplifting and Positive Communication
11:10 a.m.–12:00 p.m. 2285 Heather B. Moore
Award-winning, bestselling author
Marketing Increasing Book Sales on Amazon
11:10 a.m.–12:00 p.m. 2265 Suzy Bills
Editing professor at BYU, owner of Editing by Suzy, LDSPMA president, and author
Editing, Design, and Production The Business of Freelancing: Navigating Taxes, Legal Matters, and Marketing without Fear
11:10 a.m.–12:00 p.m. 2258 Led by Amy White
LDSPMA director of membership
Interactive Session Fast Pitch! Speed Dating Opportunity for Aspiring Authors to Pitch Book Projects to Publishing Companies
11:10 a.m.–12:00 p.m. Auditorium Robert Hatch
Filmmaker of Infinite Gift, other movies, and 57 Latter-day Saint TV programs
Media and Broadcasting From Novels to Feature Films: Entertainment, Meaning, and Message
12:00–1:00 p.m. HCEB Ballroom Led by Amy White
LDSPMA director of membership 
Networking Networking Lunch
(Lunch provided)
1:00–1:50 p.m. 2295 Dave Brown
Managing director at Shadow Mountain Publishing
Publishing Look before You Leap: Pros and Cons of Going with Big Publishers, Small Publishers, and Self-Publishing
1:00–1:50 p.m. 2285 Brandon Weekes
Marketing director at Hales Creative, LDSPMA director of marketing and communications
Marketing Content Creators: Bringing Together Brand Design and Marketing Strategy to Grow Your Influence
1:00–1:50 p.m. 2265 Devan Jensen
Executive director at BYU Religious Studies Center
Editing, Design, and Production How to Edit Authors—and Still Be Friends
1:00–1:50 p.m. 2267 Peter Midgely
Director of the BYU Copyright Licensing Office
Fiction and Nonfiction Writing Copyright Essentials for Authors and Publishers
1:00–1:50 p.m. 2258 Led by Tara Creel and Michelle Millet
Partners in Write on Editing
Interactive Session Book Spotlight: Share and Promote Your Work
1:00–1:50 p.m. Auditorium Marj Desius, Carmen Rasmusen Herbert, Camlyn Giddins, and Jesse Ranney; Moderated by Arthur Jue
Singers, actors, songwriters, authors, producers, and entrepreneurs
Media and Broadcasting Panel on Breaking into Media Part 1: What It Takes to Build a Career as a Singer, Actor, Writer, Filmmaker, or Other Independent Artist Adhering to Latter-day Saint Values
2:00–2:50 p.m. 2295 Brad Farmer
CEO of Gibbs Smith Publishing Company and LDSPMA director of finances
Publishing A Glimpse into the Inner Workings of a Publishing Company
2:00–2:50 p.m. 2285 Michelle McCullough
Top speaker, author, and marketing coach
Marketing The Marketing Time Machine: How to Market Your Business or Book without Breaking the Time Bank
2:00–2:50 p.m. 2267 Ignacio M. Garcia
Distinguished BYU professor and author of seven books
Fiction and Nonfiction Writing Diversifying Latter-day Saint Publishing: Recruiting New Voices and Changing the Way We Write about Others
2:00–2:50 p.m. 2258 Led by LoriAnne Spear
LDSPMA director of awards
Interactive Session Open-Table Groups: Share and Get Feedback on Your Poetry, Stories, and Other Writings
2:00–2:50 p.m. Auditorium Marj Desius,Wynn Hougaard,
Todd Hougaard, Camlyn Giddins, and Jesse Ranney; Moderated by Arthur Jue

Singers, actors, songwriters, authors, producers, and entrepreneurs
Media and Broadcasting Panel on Breaking into Media Part 2: What It Takes to Build a Career as a Singer, Actor, Writer, Filmmaker, or Other Independent Artist Adhering to Latter-day Saint Values
3:00–3:50 p.m. 2295 David Miles
Publishing director at Familius
Publishing Rocket Fuel: How to Blend Wild Creativity with Disciplined Business for Explosive Success
3:00–3:50 p.m. 2285 Rodger Dean Duncan and Greg Link; Moderated by Barry Rellaford
International bestselling authors; LDSPMA director of chapters and divisions
Marketing Panel on Speaking, Writing, and Building a Business from Your Book
3:00–3:50 p.m. 2265 Marissa Widdison, Josh Perkey, and Michael R. Morris; Moderated by Suzy Bills
Editors at Church magazines
Editing, Design, and Production An Inside Look at Church Magazines: Freelancing, Internships, and Everything Else You Want to Know
3:00–3:50 p.m. 2267 Tara Creel and Michelle Millet
Partners in Write on Editing
Fiction and Nonfiction Writing Querying 101
3:00–3:50 p.m. 2258 Led by Steve Piersanti
LDSPMA director of conferences
Interactive Session Networking Groups: Meet Other Conference Attendees and Get Immediate Help with Your Publishing Challenges
3:00–3:50 p.m. Auditorium Alla Volkova
Film and video producer for the Church
Media and Broadcasting Making Grown Men Cry: Effective Ways to Create Positive Messaging
4:00–5:00 p.m. Auditorium Sheri Dew, Don Norton, and John Sorenson
LDSPMA Lifetime Achievement Award Winners
Awards Presentation of Lifetime Achievement Awards and Praiseworthy Awards
5:10–6:10 p.m. BYU Broadcasting Building Michael A. Dunn
Managing director of BYU Broadcasting
Tour Tour of BYU Broadcasting Building

Saturday, November 3

Time  Room # Speaker Focus Title
9:00–9:10 a.m. Auditorium Suzy Bills
LDSPMA president
LDSPMA Announcements and Business
9:10–10:00 a.m. Auditorium Virginia H. Pearce
Author and former general officer of the Church
Keynote Session I’m Not Really a Writer
10:10–11:00 a.m. 2295 Erin Willder 
Managing editor in BYU’s Division of Continuing Education and LDSPMA director of student outreach
Publishing Latter-day Saints in Publishing: Developing Vision
10:10–11:00 a.m. 2285 Annie Oswald
Global director of media publishing at FranklinCovey
Marketing Selling Translation Rights: How to Be an International Matchmaker
10:10–11:00 a.m. 2265 Don Norton
Lifetime Achievement Award in Editing and Production Recipient
Editing, Design, and Production Lessons Learned from Helping Thousands of Editors, Writers, and Others in Publishing
10:10–11:00 a.m. 2267 John Hilton III and Levi Hilton
BYU religion professor, author, and video game creator; Video game creator
Fiction and Nonfiction Writing From Bible Apps to
Bestselling Books: What a Teenager and His Father Learn from Each Other
10:10–11:00 a.m. Auditorium Justin Cook      
Producer, writer, and director in the film division of LDS Publishing Services
Media and Broadcasting True Story: Striving for Light, Truth, and Authenticity in Narrative and Documentary Film
11:10 a.m.–12:00 p.m. 2295 Adam Sidwell
Founder and president of Future House Publishing
Publishing It’s Not What You Think:
A Story of Building a Publishing Company in a Distracted World
11:10 a.m.–12:00 p.m. 2285 Giovanni Tata
Director of BYU’s Creative Works Office
Marketing Preparing Creative Works for Commercial Use and Sale
11:10 a.m.–12:00 p.m. 2265 Darren Poulsen, Shawnda Craig, Wes Wheeler, and Kaitlin Barwick
Members of the production team at Cedar Fort Publishing and Media
Editing, Design, and Production Always Judge a Book by Its Cover: Designing and Producing Stunning Books That Turn Heads
11:10 a.m.–12:00 p.m. 2267 September C. Fawkes
Author and writing coach
Fiction and Nonfiction Writing He Said, She Said: How to Excel at Writing the Spoken Word
11:10 a.m–12:00 p.m. Auditorium Marianna Richardson and Marriott School Students 
BYU Marriott School professor, author, and LDSPMA vice president; Creators of Marriott Student Review podcast and YouTube channel
Media and Broadcasting Promoting Yourself by
Starting Your Own Podcast and YouTube Channel
12:00–1:00 p.m. HCEB Atrium Lunch Break
1:00–1:50 p.m. 2295 Steve Piersanti
President of Berrett-Koehler Publishers
Publishing How to Succeed by Innovating in Every Area of Your Business: What Small Publishers Can Do
1:00–1:50 p.m. 2285 Trina Boice 
Author of 24 nonfiction books
Marketing Marketing Ideas That Let Your Voice Be Heard: The Art of the Yak
1:00–1:50 p.m. 2265 Don Miles 
Senior editor for the Church
Editing, Design, and Production Speed Reading for Dummies and Others
1:00–1:50 p.m. 2267 Laurisa White Reyes 
Author of fiction and nonfiction children’s books
Fiction and Nonfiction Writing 8 Secrets to Self-Publishing Success
1:00–1:50 p.m. Auditorium Led by Erin Willder and Marianna Richardson 
LDSPMA director of student outreach; LDSPMA vice president
Interactive Session Demopalooza: A Time to Share Your Video, Audio, and Multimedia Creations
2:00–3:00 p.m. Auditorium Orson Scott Card 
Bestselling author
Keynote Session The Possibilities of Writing: Lessons from a 40-Year Journey

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